Digital Marketing

Our Path to More Leads
Do you want to drive more leads for your business from digital channels like search engines, email marketing and social media? Great. We have built a digital marketing program that does just that. Our digital marketing program is designed to drive more prospective buyers to your website, convert these prospects into leads and those leads into sales. Digital marketing is pretty self-explanatory — its marketing using digital tools. Digital marketing is about the type of methodology under which we USE those tools. It’s the opposite of outbound marketing, or interruption marketing (telemarketing, billboards, spam, etc.).

How it Works

RockBeat Entertainment (RBE) Would put together a custom digital marketing plan for you that is based on your business’ goals. Then we execute the plan on a monthly basis, The plan breaks into three critical parts:
1. Attract More Prospects – Gain more website traffic through content marketing (blogging), email marketing, search engine optimization (SEO), pay-per-click marketing (PPC) and social media.
2. Convert More Leads – Once you have more traffic on your website, you need to convert the traffic from an anonymous website visitor to an identifiable lead. We do this through irresistible downloadable content offers (like eBooks), lead nurturing via email, A/B testing and compelling videos.
3. Close More Sales – Leads are no good if they don’t close. We empower your sales team with new tools and data to help them close more of the leads we send.

We share The Tactics.

RockBeat Entertainment platform tackles digital marketing via a digital strategy made up of many different parts. When these tactics are used together, they create a holistic approach to getting your business more leads.
Here are some of the digital marketing tactics we employ:
 Search Engine Optimization (SEO)
 Content Marketing (Blogging & Article Writing)
 Downloadable Content Offerings (eBooks, Whitepapers, Webinars)
 Email Marketing
 Social Media Marketing
 Pay-Per-Click (PPC) Marketing
 Video Production
 Website Design A/B Testing
 Landing Page Strategy
 Call-To-Action Strategy
 Link Building/Earning
 Marketing Automation
 Public Relations (PR)